Brand <> Partnership Agreement Terms

Last Updated: 22/04/2024

1. Services Provided by Flooencer Flooencer agrees to provide the following services to the Brand: 1.1 Monthly Analytics: Flooencer shall deliver comprehensive analytics reports each month, detailing performance metrics and insights from influencer marketing campaigns. 1.2 Quarterly Business Reviews: Flooencer will conduct reviews every quarter to evaluate the effectiveness of the marketing strategy and discuss potential improvements. 1.3 Software Access: Flooencer shall provide the Brand with complimentary access to all upcoming software releases for the first year of your Partnership Agreement. 1.4 Influencer Marketing Management: Flooencer will manage the Brand's influencer marketing efforts on an ongoing basis, ensuring alignment with the Brand’s marketing strategies. 1.5 Social Qualified Leads: Flooencer will provide lists of Social Qualified Leads generated from campaigns to assist the Brand in targeted marketing efforts. 1.6 Strategic Initiatives: Flooencer will collaborate with the Brand to develop and implement strategic marketing initiatives. 1.7 Aggregate Analytics Insights: Flooencer will provide insights gathered from aggregate data analytics to help guide the Brand’s marketing decisions. 1.8 Content Collaboration, Creative, and Support: Flooencer will collaborate on content creation and provide creative support to enhance campaign effectiveness. 1.9 Selection of Influencers: Flooencer will continuously offer the Brand a variety of business influencers to choose from, ensuring a match with the Brand’s values and campaign goals. 1.10 Monthly Posting from Influencers: Influencers managed by Flooencer will post on behalf of the Brand as agreed in campaign strategies, at least once per month. 1.11 Management of Influencer Relationships: Flooencer will handle all aspects of influencer relationships on behalf of the Brand, including communications, negotiations, and conflict resolution. 2. Term and Termination 2.1 Initial Term: Your Partnership Agreement shall commence on the date written in your agreement and shall continue in effect until the effective end date should the 90 day cancellation clause be trigger by the Brand. 2.2 Renewal Term: Your Partnership Agreement shall automatically renew for successive terms at the end of each contract period, unless either party submits a written cancellation request at least 90 days prior to the end of the current term. 2.3 Effect of Termination: Upon termination of this Agreement, all rights and obligations of the parties under this Agreement will cease, except for those rights and obligations that are intended to survive the termination (e.g., confidentiality obligations). 3. Compensation The Brand shall compensate Flooencer as agreed in your partnership agreement which outlines payment terms, amounts, and schedules. 4. Use of Collateral and Data 4.1 Grant of Rights: The Brand hereby grants Flooencer the right to use marketing collateral, campaign materials, and anonymised data generated from the Brand's campaigns for general marketing and promotional purposes. 4.2 Anonymised Data: Flooencer may use anonymised aggregate data derived from the Brand’s campaigns in presentations, marketing materials, and on its website, unless specified otherwise by the Brand. Anonymisation ensures that no personally identifiable information or specific campaign details that could be traced back to the Brand or its customers are disclosed. 4.3 Case Studies and Specified Usage: Should Flooencer wish to use specific data, details from specific campaigns, or produce case studies that include identifiable information, Flooencer must obtain written consent from the Brand prior to any such use. The Brand has the right to review and approve the content of such case studies and specified uses to ensure alignment with its brand guidelines and confidentiality requirements. 4.4 Duration of Use: The rights granted to Flooencer under this section shall continue notwithstanding the termination of your Partnership Agreement, subject to any revocation or specific restrictions set forth by the Brand at any time with reasonable notice.

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