Content Preference

The particular types of content (such as videos, blogs, or images) that a business influencer prefers to create and that resonate most effectively with their audience.


Read the BIM (Business Influencer Marketing blog)

Keep up with the latest trends in regards to business influencer marketing.

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How Business Influencer Marketing Drives Eco-Led Growth and Go-to-Market Success

Mark Pearcy

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Moving the Needle: How to Use Influencer Marketing to Influence Hidden Champions and Drive Real Business Outcomes

Mark Pearcy

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How to Build a Long-Term Business Influencer Marketing Strategy for Sustained Success

Mark Pearcy

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