Experiential Marketing

A marketing strategy that directly engages consumers and invites them to participate in the evolution of a brand, often involving business influencers.


Read the BIM (Business Influencer Marketing blog)

Keep up with the latest trends in regards to business influencer marketing.

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Brand Advocacy: Truth in Disclosure & Transparency

Hector Forwood

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Business Influencer Marketing x Nearbound GTM Strategy: Part 1.

Mark Pearcy

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How to Re-Engage Influencers and Prevent Burnout in Business Influencer Marketing

Mark Pearcy

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